Brand Development & Creative Direction
Frontier Collection - Luxury Lifestyle Publication

A strategic brand launch positioning Frontier Collection as Montana’s premier luxury publication, seamlessly blending the region’s rugged authenticity with the evolution of high-end living.

A comprehensive omnichannel marketing strategy was implemented to engage affluent audiences across both digital and print platforms. The brand’s aspirational yet authentic tone was reinforced through a visually compelling website and curated social media presence. Targeted email marketing campaigns provided exclusive content and behind-the-scenes access, while strategic partnerships with local businesses strengthened credibility and expanded reach.

Through consistent branding, high-quality storytelling, and a multi-platform approach, Frontier Collection established a distinguished presence in Montana’s luxury market, bridging the gap between heritage and modern refinement.

*Frontier Collection was previously known as Bozeman Life & Style

Creative Direction, Branding, Layout Design: Tara Cummins
Photographers: Joe Esenther & Bare Mountain Photography

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